Skin Moisturizing(英文版)(ppt 61页)
所属分类：日化行业
文件大小：830 KB
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资料简介：
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Skin Moisturizing(英文版)内容提要：
Agenda：
Skin Moist. Body Market Overview
How XX Milk Help Brand Sales & Share Gain
BB&Kids Cream, XX Cream Launch Evaluation
Explore Skin Moist. Sachet Opportunity
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Summary - Body：
With Body, Lotion still obtained outstanding growth with growth rate of 26% in volume and 17% in value; but cream declined which led to a slower growth rate in total body
The price deflation in Body Lotion mainly traced to basic Body Lotion, where local brands, like Bai Que Ling and Yu Mei Jing, developed fast
Overall, XX did captured positive growth in recent winter period and Milk largely contributed to our growth
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Summary：
Bag market size is declining yearly
Bag better accepted in West/Town and in traditional trade, and dominated with locals with much low price
Bag products has the distribution advantage as penetrated into traditional trade
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