着名DM公司NCR香港星辰银行客户细分方案（ppt 16）
所属分类：客户管理
文件大小：208 KB
下载要求：10 学币或VIP
点击下载
资料简介：
Customer Segmentation: Foundation for Differentiated CRM
Wilson Lo, Head of Business Planning & CRM
Consumer Banking, Hong Kong, DBS
The Great Expectation
CRM - Strategy for Relationship Building
Customer Analytics for Developing CRM
No One Scheme Fits All
Segmentation - Know Your Customers
Dynamic Segmentation
Dynamic Segmentation in Practice
Segmentation & Modeling for CRM Program
Unfolding the Technical Enablers
Use Data to build CRM Analytics
Utilizing Knowledge in Customer Contact
Acquisition - Focusing the Relevant
Increase Segment Value
Improvement with Structured CA
Customer Intelligence as Foundation
..............................
精品资料网 m.cnshu.cn
Copyright © 2004- 粤ICP备10098620号-1
