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某集团战略咨询手册-2英文(ppt 49页)

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This document was developed as a training presentation for the newly appointed  Business Unit CEOs of an Asian Family-owned conglomerate.
The purpose of this document is to guide new CEOs through the basic elements of developing a BU-level strategic plan.
This presentation is complemented by a companion document the “BU Strategic Plan Template Book” which provides completeness and consistency of BU strategic plan submissions.  These templates are not intended to replace or constrain BU strategic thinking and should be adapted to reflect a particular BU’s sectoral context as required
A strong business concept that drives an integrated set of actions that creates value by:
Creating products/services whose value exceeds the cost of providing them
Capturing value from competitors, customers, distributors, suppliers, and producers of substitute products and services
A strong business concept that drives an integrated set of actions that creates value by:
Creating products/services whose value exceeds the cost of providing them
Capturing value from competitors, customers, distributors, suppliers, and producers of substitute products and services

 

 


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