标杆企业研究报告(英文版)(ppt 21页)

标杆企业研究报告内容摘要：
Mission
To lead in the creation, development and manufacturing of the industry’s most advanced information technologies, including computer systems, software, networking systems, storage devices and microelectronics
To translate these advanced technologies into value for our customers through our professional solutions and services businesses worldwide
Vision
To be no. 1 player globally in information products, solution provider and service provider
Strategy
Shift product-oriented strategy to industry-oriented development strategy
Define E-commerce as focus of IBM business in China
Position PC as part of EoN (edge of the net) concept instead of a standalone product
Gradually exist* PC business in the next seven years globally by selling it to Dell with Dell's promise to purchase IBM's components in return
Increase revenue by 20%
China R&D base
Established in 1995 (IBM is one of the first MNCs that set up R&D center in China)
Staffed over 100 people to research center and over 200 people to development center
Research focuses are China specific technology such as language recognition, hand-writing input and computerized translation technology application in China-specific environment and industry solution; development focus is currently application software
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