北京Internet技术研究所的营销(ppt 42)
所属分类：营销案例
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资料简介：
Online Advertising - Why it is attractive to Advertisers
Best tool to track users
Collect transactional data on users
Targeting
Behavior tracking & user profiling
Provide direct & quantifiable link between advertising & sales
Interactivity
Cost-Efficiency
Vast user base
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