西部证券某年商业计划书(英文版)(ppt 55页)

西部证券某年商业计划书内容提要：
Registered Capital and Share Structure
Registered Capital:
          RMB 100 million
Registered Place:
          Pudong District, Shanghai, China
Proposed Share Structure:
          Western Securities Co., Ltd.                                    RMB  40 million 
          Other foreign sponsor                                              RMB  33 million
          Shaanxi Investment Group Co.,Ltd.
 RMB  27 million
Business Scope
Fund management and investment advisory business in China as permitted by the applicable law.   (incl. promotion, sale,issuance and management of investment funds)
Other asset management business permitted by the applicable law.
Customer Segmentation
Identifying the needs of domestic customers
Institutional clients : Fixed income,low risk,cash flow management
Individuals clients :  Growth,Small and middle cap,active management
Fee Structure varies according to client base
Institutional clients: Low subscription and redemption fee
Individuals clients: Varies according to the period of holding
Deciding on distribution channels, depending on target groups
Institutional clients : Direct sales/custodian bank recommendation
Individuals clients :  Agency sales via banks, securities houses etc.
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