平面创意广告案例解析(英文版)(ppt 40页)
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Case Study-Adidas:
In the past 10 years we have successfully extended the adidas brand into three powerful sub-brands, with adidas Sport Performance, adidas Originals and adidas Sport Style.Now we are proud to be able to show the breadth and depth of the adidas brand in one global brand campaign."
------Erich Stamminger,head of global brands for adidas
Case Study-Nike Running Assets:
Brand: NikeProject: Nike Running Assets
Credits: Run FreeCreative Agency: W+K Shanghai Creative: Nick Cohen, Conan Wang, Aaron Phua, Zebra Hua Account: Jarrett Dube, Jenny Chen, Chris Dixon, Din ChengPlanner: Dominic TanStudio: Angel Ng, Melvin Tan, Wendy Yu, XiaoMing ZhengTraffic: Lily Li, Daisy WangMedia Agency: Mindshare Shanghai
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