如何撰写好的项目建议书英文(ppt 17页)

资料简介：

Why Have Proposals Become So Important?
Consultative selling methodologies
Increasing complexity of goods and services
Desire to sell high
Need to sell to teams or committees
Increasing use of consultants, especially for RFPs
Selling in Today’s Environment
Team decision process
Intense cost pressures
Mandate for provable positive business impact
Stronger competitors
Competition for mind- share of decision makers
Fear of change
The more pervasively a solution touches the enterprise...
the higher up the organizational ladder the decision will be made
the longer the decision cycle will be
the greater the perception of risk
the deeper the analysis of impact and value
and the better the proposal has to be!
NOT a price quote
NOT a technical spec
NOT a bill of materials
NOT a company overview or history
The proposal is a sales document--
Its purpose is to move the sale toward closure.
 “If you wish to persuade me, you must think my thoughts, feel my feelings, and speak my words.”
   --Cicero

 

..............................

上一篇：如何撰写IT项目建议书(ppt 40页)

下一篇：如何撰写营运计划书及资本与股权规范要点

创业商业计划书模板(DOC 20页)

现代企业商业计划书(doc 16页)

创新创业教育创业计划书(DOC 29页)

宗亲文化社交平台商业计划书（PDF 22页）

绿又美商业计划书(doc 31页)

某旅游产业区商业计划书(doc 46页)