上海绿地集团21城项目策划全案(DOC 52)

资料简介：

目    录
一．项目定位·····························································P3
1、项目评判
2、市场形象定位
3、目标客户定位
4、目标客户分析
二．推广策略·····························································P12
1、策略概述
2、推广阶段
3、推广费用预算
三．广告企划·····························································P19
1、广告总精神
2、阶段广告执行计划
3、媒体计划
四．工作进度表·····························································P43

..............................

上一篇：新海派策划文稿doc14

下一篇：XXX项目开发策划书(DOC 13

中环商城项目策划方案doc22

上海某房地产项目企划方案(doc 21页)

某楼书文案(doc 13页)

某地产工程质量管理前期策划工作指引手册(pdf 9页)

百合佳园策划方案报告(doc 12)

某房地产项目营销推广策划方案(doc 50页)