企业大学的投资回报分析(pdf 45页)
所属分类：投资管理
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资料简介：
Learning Objectives：
Learn how a leading corporate university is institutionalizing metrics, ROI and evaluation methodology to:
1. demonstrate business value and
2. provide internal business discipline
Understand the complexity, challenges and lessons learned from starting up a major corporate university
Outline：
Background on Caterpillar
Origin, mission, structure of Cat U
The Need for ROI and Formal Metrics
Five Action Steps
1.Conduct ROI Studies on selected initiatives
2.Establish the value proposition for learning
3.Institutionalize metrics within Cat U
4.Implement an evaluation strategy
5.Create a formal enterprise learning plan
Reflections, Lessons Learned
Looking Ahead
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